IBDP Business Management HL & SL – Grade 11 Course Overview
Total Duration: 50 hours
Session Duration: 1.5 hours
Total Sessions: 34 Sessions (approx.)
Unit 1: Introduction to Business Management(3 sessions | 4.5 hours)
Topics Covered:
- Nature of business activity
- Types of organizations (profit, non-profit)
- Business sectors and business functions
- Growth, innovation, culture, ethics
- Stakeholders and external environment
Activities: Business formation roleplay, stakeholder mapping
Assessment Focus: Paper 1 – Case study analysis
Unit 2: Human Resource Management(6 sessions | 9 hours)
Topics Covered:
- HR planning, recruitment, training, appraisal
- Organizational structures & leadership styles
- Motivation theories: Maslow, Herzberg, Pink
- Employer-employee relations (HL only)
Activities: Org chart creation, motivational workshop
Assessment Focus: Paper 2 – Short and structured response, Paper 1 (HR case questions)
Unit 3: Finance and Accounts(8 sessions | 12 hours)
Topics Covered:
- Sources of finance
- Final accounts (HL: Balance sheet, P&L)
- Break-even analysis
- Ratio analysis (HL only): Profitability, liquidity, efficiency
- Investment appraisal (HL only)
Activities: Financial statement building, ratio games
Assessment Focus: Paper 2 – Structured response, Paper 3 (HL)
Unit 4: Marketing(8 sessions | 12 hours)
Topics Covered:
- The 4Ps and 7Ps (HL)
- Market research, segmentation, targeting
- Product life cycle & BCG Matrix
- Branding, promotion, place, pricing strategies
- E-commerce & digital marketing
Activities: Product pitch project, marketing plan development
Assessment Focus: Paper 1 – Marketing case questions, Paper 2
Unit 5: Operations Management(5 sessions | 7.5 hours)
Topics Covered:
- Production methods, lean production
- Quality assurance vs quality control
- Location decisions, supply chain management
- Crisis management & contingency planning (HL only)
Activities: Factory simulation, location decision challenge
Assessment Focus: Paper 2 – Long-answer section
Assessment Criteria, Exam Skills & Paper Practice(4 session | 6 hours)
Topics Covered:
- Paper 1, 2 & 3 formats (Paper 3 for HL)
- Command terms and how to tackle them
- Time management & structuring answers
Activities: Past paper walkthrough, timed drills